About Me
I'm a highly accomplished CONTENT STRATEGIST and MARKETING PROFESSIONAL with a proven track record of driving significant revenue growth, enhancing brand value through innovative content solutions, and delivering award-winning content across various sectors.
Leveraging more than 15 years of experience in B2B content creation, marketing operations, and sales enablement, I am long recognized for being a VALUED RESOURCE who consistently achieves excellent results through expertise in planning, problem-solving, and leading projects that consistently meet or exceed expectations and goals. My expertise encompasses managing cross-functional teams and end-to-end content lifecycle management, from strategy development to implementation and optimization, ensuring content aligns with business objectives and resonates with target audiences. My demonstrated track record of productivity and exceptionally high level of quality is always evident in my work.
I earned an MA in English from Roosevelt University in Chicago and a BA in English from University of Kansas, and taught college-level English Composition and Literature for 11 years.
My writing career began as a technical writer for a mail and messaging solutions manufacturing plant. From there, I moved into marketing communications and later into technical editing for software documentation. Always up for learning new things, I later seized an opportunity to work in sales enablement, where I could combine my skills and experience in teaching and communications and add value to any sales team. But it is marketing content that truly drives me, so I am looking to provide dynamic, accurate written content, execute marketing strategies, drive brand awareness, and serve as the voice of an organization as a thought leader.
I continue to keep one foot in academics, editing dissertations for PhD candidates from universities all over the U.S., and editing a scholarly journal called Educational Theory, out of the University of Illinois.
Although I am originally from Chicago, I currently reside in Louisville, KY, with my child, who is away at college, and my kooky cat.